Nick Peters focuses on the marketing of food with Arwa Mahdawi, writer and brand strategist, about the figure of Edward Bernays and his pioneering role in marketing which changed a nation’s diet. Nick and Paul Miller, of Vuelio, look at bloggers and how thousands are able to turn their talent into an income.
Show Floor with Nick Peters talking to Andrew Berwick of the Access Project on their programme to mentor and tutor children from disadvantaged backgrounds to attain the grades and confidence they need to go to top universities. Also talking with Sam Crooks of Credit Suisse about the tutoring and mentoring he gives to ambitious young student to achieve better grades.
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