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Genre: Technology / Topic: Gadgets & Gizmos
Programme: Share Radio Afternoon
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Ed Bowsher

How can companies fly through Social media storms?

Ed Bowsher
Original Broadcast:

Share Radio Afternoon

How can companies fly through Social media storms?
US Airline United are at the centre of a social media storm after a video emerged of them dragging a man from a flight and apparently injuring him in the process. The internet was quick to vent vitriol at the company on Twitter, Facebook, and elsewhere. So what kind of damage do these social media reactions cause companies? And can they control the fire of internet user anger? Matt Cox asked Dan Appleby, Head of Client Services at social media marketing agency Drummond Central, and the North East city head of the Institute of Practitioners in Advertising, to find out more.
Guest:

Matt Cox


Published:
Ed Bowsher

Tesla surges ahead of Ford

Ed Bowsher
Original Broadcast:

Share Radio Afternoon

Tesla surges ahead of Ford
Tesla's market value has overtaken that of motoring giant Ford. The electric car maker's shares increased more than 7% last night, bringing its market value to $49bn at the close of trading. Ed Bowsher discussed further with tech consultant and journalist Chris Green.
Guest:

Chris Green


Published: