How well are marketing and advertising companies responding to calls for them to become more engaged with consumers? Nick Peters discusses the 'age of the consumer' with Chris Daly, Chief Executive of the Chartered Institute of Marketing. He also looks at the merging of Marketing Magazine and Campaign under the one brand, 'Campaign', with Maisie McCabe and Gemma Charles, Joint Deputy Editors at Campaign.
Shop Floor, in association with the Inspirational Development Group, opens with an insight into the Queen Elizabeth Prize for Engineering. Lord John Browne, QE Prize Trustees and former Chief Executive of BP, explains what the award represents for the profession and why there needs to be a social change to encourage children to become engineers. Neil Pickering, Industry and Customer Insight Manager at Kronos, analyses how British businesses can avoid wasting over £60 billion a year on unnecessary admin, while Leeson Medhurst, Head of Workplace Consultancy at 360 Workplace, explains why office space can affect a company's productivity.
Lord John Browne, Neil Pickering, Paul Jackson, Leeson Medhurst
Copywriting Expert, Nick Parker, joins Nick Peters explaining the new phenomenon of artisan craft based advertising, questioning why it has become so popular in today's corporate and technology-led society. John Donovan, GumGum's UK Vice President, looks back at some iconic ads of the 70s and 80s and debates how they would perform in today's media environment, while Paul Drake, Director of D&AD, discusses his new scheme, New Blood Shift, which aims to recruit more young people from more diverse backgrounds into the creative industries.
On Shop Floor, with the Inspirational Development Group, Nick Peters speaks to Simon Biltcliffe who runs his company, Webmart, on the principles of Marxism and Capitalism combined. Nick also discusses with Nadim Choudhury, Head of Career Development at the Institute of Financial Services University College, the latest CIPD report on job satisfaction. Peter Bregman, CEO of Bregman Partners in New York, explains how to get more out of your day, while Daniele Fiandaca, Co-Founder of Creative Social, discusses his recent article on creative and time-saving ways to make your business and workers more efficient.
Simon Biltcliffe, Nadim Choudhury, Peter Bregman, Daniele Fiandaca
This week Shop Floor, in association with the Inspirational Development Group, discusses the importance of a CV in the recruitment process with Darren Harlock, who runs a new recruitment company based on technology. The company, Covocate, ran experiment with CVs a few weeks ago and demonstrated that we may need to find an alternative to it. Nick Peters also speaks with Roger Gorman, a technologist and entrepreneur who is making significant waves in the HR technology sector with his ProFinda service- a revolution in resourcing.
Darren Harlock, Roger Gorman, Lisa Unwin, Johanne Malin
This week's Shop Floor, in association with the Inspirational Development Group, focuses on the expanding world of business and how it affects its employees. Nick Peters also looks at the pressures of middle management and why BAME workers with degrees are more likely to be unemployed than white workers. Nick is joined by Douglas Rushkoff, Professor of Media Theory and Digital Economics at City University New York; Penny de Valk, Managing Director Penna Talent Practice; Natasha Owusu, from the TUC, and Maxine Hurley, Member Engagement Manager at ENEI.
Douglas Rushkoff, Penny de Valk, Natasha Owusu, Maxine Hurley
This week Nick Peters visited Sandhurst where Shop Floor partners, the Inspirational Development Group, bring clients to the Academy to delve into their exclusive relationship with the Military Academy. Major General Paul Nanson explains how trainees are carefully selected and bring out their leadership potential; while Lieutenant Colonel Lucy Giles talks about the changes of the role of women cadets. In the second half of the show, IDG Founder and Chairman Stephen Bennett, explains analyses the role of leadership in the world of business; and Patrick Thomson, Senior Programme Manager at The Centre for Ageing Better, questions whether older workers being pushed out of the workforce.
Lucy Giles, Paul Nanson, Stephen Bennett, Patrick Thomson
In this week's programme, in association with IDG, Nick Peters looks at HR strategies that reward their staff with Ailsa Suttie, Operations Director at CSMA Club, who managed to bring a new and fresh approach to help its workers. Nick Howard, Executive Director at Edelman ENGAGE, explains the lack of trust between staff and their leaders and how the latter can build trust with their workers. Nick also speaks to Scott Stirrett, Executive Director and founder of Venture for Canada, a company that recruits and trains young graduates in start-up businesses. In contrast Andrew MacKensie, Policy and Research Manager at Reed in Partnership discusses their recent report, "Too Poor to Work", which looks at the cost of finding and sustaining work for the long-term unemployed in the UK.
Ailsa Suttie, Nick Howard, Scott Stirrett, Andrew MacKensie
This week Nick Peters focuses on pay and productivity on Shop Floor, in association with the IDG. Nick discusses with Ian McVey, UK Manager at Qualtrics, why levels of productivity are so low in the UK. How can companies keep up to date with with performance, happiness and training of their workers? Sussex-based Dinamiks may have the answer as Nick talks to the co-founder Shirley Barnes. He also looks how the National Living Wage with Charles Cotton, Performance and Reward Specialist at CIPD, and how it will affect small businesses and the self-employed with Microbusiness Champion, Tony Robinson OBE. Nick Peters looks back at some of the issues covered on the show with Lance Gerrard-Wright from IDG.
Shirley Barnes, Charles Cotton, Tony Robinson OBE, Ian McVey
Nick Peters on the Shop Floor, finding out what the budget means for employment with Mark Beatson, Chief Economist for the CIPD, employee absence, why it happens and what are the stories behind it, Nick find out with Rob Briner, Professor of organisational psychology at Bath University and finally Serve Legal, the job where fresh faces are needed to apply, founder Ed Heaver tells Nick all about it.