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Nick Peters

Marketing Watch: Verizon buys Yahoo, Vine, Olympics branding and loyalty schemes revisited

Nick Peters
Original Broadcast:

Marketing Watch

Marketing Watch: Verizon buys Yahoo, Vine, Olympics branding and loyalty schemes revisited
Nick talks to Sarah Vizard, news editor of Marketing Week, on Verizon's acquistion of Yahoo, looks at the decline of micro video service Vine, Olympics branding and talks to Richard Anson, founder of customer review site Reevoo, on customer loyalty schemes.

Guests: Sarah Vizard,Richard Anson