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Nigel Cassidy

Morning Money: Does saying goodbye to ads mean saying goodbye to news?

Nigel Cassidy
Original Broadcast:

Morning Money at 6:00 on

Morning Money: Does saying goodbye to ads mean saying goodbye to news?
Advertisers are turning away from traditional print mediums, meaning news sources have had to turn to other methods to make up the revenue. Online sites for these news media companies were meant to buoy up profits, but ad-blocking technology has eaten into revenues, and now the rush is on to search for a sustainable business model in the post-ad block world. Matt Cox spoke to digital media and product strategist, Nic Newman, to find out more.

Guests: Matt Cox,Nic Newman