In this episode of Policy Matters, hosts Franz Buscha and Matt Dickson are joined by Dr George MacKerron, senior lecturer in economics at the University of Sussex. George is an expert in the economics of happiness and wellbeing and the man behind the ‘mappiness’ project. George explains the importance of looking beyond financial measures of individual and national wellbeing and discusses the extent to which the cliché that ‘money can’t buy happiness’ holds true. Franz, Matt and George then discuss the findings from the ‘mappiness’ project which collects real-time data on individual’s self-reported happiness, allowing detailed analysis of the activities that have the greatest impact on how we feel and the way this also depends on where we are and who we’re with. George goes on to explain a number of ways in which public policy can have real impact on individual’s happiness and wellbeing.