Share Radio's Juliette Foster is joined in the studio by John Kay, economist, academic and author of "The Long and the Short of It: A Guide to Finance and Investment for Normally Intelligent People Who Aren't in the Industry".
In the book John Kay demonstrates his belief that anyone can be their own investment manager - just as long as they follow some simple rules to develop their own workable strategy. Using humour and case studies, John guides the reader through the complexities of modern finance in order to give them the confidence to take control of their financial destiny.
