Copywriting Expert, Nick Parker, joins Nick Peters explaining the new phenomenon of artisan craft based advertising, questioning why it has become so popular in today's corporate and technology-led society. John Donovan, GumGum's UK Vice President, looks back at some iconic ads of the 70s and 80s and debates how they would perform in today's media environment, while Paul Drake, Director of D&AD, discusses his new scheme, New Blood Shift, which aims to recruit more young people from more diverse backgrounds into the creative industries.
Robyn Sinclair, UK Marketing Director at YTKO Group, joins Sue Dougan on this week's edition of Track Record. From Oasis to Neil Diamond, Robyn shares her nostalgic tracks and looks back at her career.
Ever thought of turning your hobby into your dream job? From baking to arts and crafts, Sarah Pennells looks at what financial aspects one should consider when thinking of setting up a business. Kerry Ann Duffy, a photographer specialising in weddings and portraits, Bethany Armitage, from Make it Betty, and Helen Reed, founder of The Wool Kitchen, share their stories on how they set up their businesses. The guests explain what financial support they received and how they made their way into their dream career.
Sue Dougan and Helena Lang, Editor-in-Chief for Sainsbury's Magazine, have a varied line up of guests this week. They start off by speaking to Rebecca Dunphy, from Spit and Sniff, about exciting new wines you can include in your meals; food and travel writer Katy Salter tells us what ingredients to bring back in your suitcase when you go on holiday; nutritionist and former model Rosemary Ferguson talks about the benefits of juicing, despite some health benefits and Catherine Hanly, founder of Hot Dinners, tells us about London's exciting new restaurants.
Helena Lang, Rebecca Dunphy, Katy Salter, Rosemary Ferguson, Catherine Hanly
The Entrepreneur Show takes a look at interesting businesses and talks to the people behind them. Whether you already run your own business or are thinking about taking the plunge, we'll bring you everything you need to guide your business from concept to success.
According to research by business banking market research and analysis firm, East & Partners, four-fifths of Britain's major companies have taken steps to hedge against the risk that a vote to leave the European Union will knock more than 10% off the value of sterling. In contrast, 83% of small and medium-sized firms think sterling will be unharmed by a vote for Brexit. Simon Kleine is the Head of Client Services at East & Partners, and he discussed the findings.
On Shop Floor, with the Inspirational Development Group, Nick Peters speaks to Simon Biltcliffe who runs his company, Webmart, on the principles of Marxism and Capitalism combined. Nick also discusses with Nadim Choudhury, Head of Career Development at the Institute of Financial Services University College, the latest CIPD report on job satisfaction. Peter Bregman, CEO of Bregman Partners in New York, explains how to get more out of your day, while Daniele Fiandaca, Co-Founder of Creative Social, discusses his recent article on creative and time-saving ways to make your business and workers more efficient.
Simon Biltcliffe, Nadim Choudhury, Peter Bregman, Daniele Fiandaca
Linda Lewis meets David Bide and the team behind Armadillo Lighting, who are specialists in industrial lighting. For two decades they've been illuminating big venues from football stadiums to hospitals. The team also discuss with Linda how LED lighting has been opening up even more possibilities for innovative design on large projects.
Veevers Carter are one of the top floristry design firms in the country, providing huge displays for big ticket corporate events, including the Chelsea Flower Show. Linda Lewis meets the founder Ming Veevers Carter and her husband Mark Beever, who also runs the sister company Event Concept, at their warehouse in South London. The firm have built up a formidable reputation, and a multimillion pound turnover, producing bigger and more complicated floral and architectural artistry for large corporate events at the Natural History Museum, the V&A and various celebrity clients.