Nick Peters focuses on the marketing of food with Arwa Mahdawi, writer and brand strategist, about the figure of Edward Bernays and his pioneering role in marketing which changed a nation’s diet. Nick and Paul Miller, of Vuelio, look at bloggers and how thousands are able to turn their talent into an income.
Tony Wheeler, Co-Founder of Lonely Planet, joins Sue Dougan on the programme this week. He tells Sue how he set up the company with his wife Maureen. Speaking of his adventures all over the world, Tony shares some of the tracks that accompanied him along his travels.
Gender pay gap is still alive and kicking, with women earning 12% less than men. So how do you go about getting a pay rise or a promotion? Sarah Pennells is joined by Fiona Davis, Director for Women in Retail; Penny Parker, from Laurence Simons; and Vanessa Vallely, founder of WeAreTheCity and WeAreTheCity. Together, the guests discuss why women are less likely to ask for a pay rise, and why they are reluctant to come forward.
Lisa Harris, Digital Editor, joins Sue Dougan on this week's programme with Sainsbury's Magazine. Sue and Lisa look at the power of turkey and why it's such a versatile ingredient with Amir and Limor Chen, founders of Strut and Cluck, ahead of their restaurant opening in Shoreditch. Scandinavian duo, David Frenkiel and Luise Vindahl, founders of Green Kitchen Stories, head off to the test kitchen at the Sainsbury’s Magazine office to discuss their new smoothie recipe book, Green Kitchen Smoothies. Sam Clark shares the story of his restaurant- Moro- which focuses on a blend of Spanish and North African cuisine; while Rich Havardi, co-founder of Nama Foods, and John Tabatabai, of Rawligion, explain the why raw food is highly nutritious and why ‘clean eating’ has become so popular.
Lisa Harris, Amir Chen, Limor Chen, David Frenkiel, Luise Vindahl, Sam Clark, Rich Havardi, John Tabatabai
How does religion fit in the EU Referendum? Lord William Wallace, from Christians for Europe, and Adrian Hilton, Co-chair of Christians for Britain, join Marc Shoffman to discuss what role faith should play throughout the campaign. How big a factor should Christianity play when people come to vote?
This week on Shop Floor, in association with the Inspirational Development Group, Nick Peters looks at the role of unions in business with Tony Devlin, National Officer for Unite the Union, and Luke Primarolo, Regional Officer for Unite the Union. Guy Standing, Professor of Development Studies at SOAS, discusses zero-hour contracts and the rise of a new social class, the precariat, whose working lives are filled with uncertainty and doubt. Craig Preston, Managing Director at IDG, explains why businesses should nurture their staff's passions in order to learn new skills about leadership and teamwork.
Tony Devlin, Luke Primarolo, Guy Standing, Craig Preston, Jake Meyer, Giles English
JustLoans Group is an alternative lender aiming to disrupt business banking. Founded by serial entrepreneur John Davies who's been involved in the lending industry for over thirty years since 198, the company only lends to SMEs and they've developed a fintech platform which gives initial lending decisions in ten minutes. Linda Lewis finds out why their CEO is on a mission to disrupting business banking.
How are advertisers deliberately deceiving consumers? Chris Daly, Chartered Institute Marketing Chief Executive, explains how this phenomenon occurs and why it can't be easily spotted. Nick Peters looks at the role of affiliate marketing and how it has become a huge business with Kevin Edwards, Global Client Strategy Director at Affiliate Window, while Mark Finney, of ISBA, explains the threat of ad fraud, the scale of this organised crime and how it's costing advertisers billions of pounds every year.
A survey by the government found that 45% of people over 45 knew nothing about a lasting power of attorney and, when they were told about what it was, over 60% said they weren't interested in setting one up. An ongoing power of attorney lets you manage someone else's money when they're unable to do so. What can you do if your elderly relative is struggling to manage their own money? What are the rules if you want to open an account for your child or grandchild? Sarah Pennells is joined by David Steele, Policy Manager of Financial Services at Age UK and George McNamara, Head of Policy at the Alzheimer's Society, to discuss these issues.
JP Morgan Chase has announced a new dress code for staff, which allows staff to wear more casual approved items like dresses, casual trousers or dress sandals. But what are the reasons behind this? Matt Cox has been hearing from Kim Stephenson, an Occupational Psychologist specialising in business psychology.