How are advertisers deliberately deceiving consumers? Chris Daly, Chartered Institute Marketing Chief Executive, explains how this phenomenon occurs and why it can't be easily spotted. Nick Peters looks at the role of affiliate marketing and how it has become a huge business with Kevin Edwards, Global Client Strategy Director at Affiliate Window, while Mark Finney, of ISBA, explains the threat of ad fraud, the scale of this organised crime and how it's costing advertisers billions of pounds every year.
Chris Jones, CEO of English Athletics, joins Sue Dougan on this week's Track Record. From teaching to becoming the head of one of England's most important sporting organisations, Chris shares his musical choices and his previous experiences in his sporting career. He also explains why athletics is currently booming since the London 2012 Olympics.
Sue Dougan and Sarah Alcock start the programme by exploring Scottish food with Adam Waugh from Mac and Wild. Food writer Oliver Rowe talks about seasonal foods and how to make the most of them, while Charlie Jacoby, Royal historian and writer, reveals what the Royals like to eat. Joudie Kalla talks about her new book, 'Palestine on a Plate', and what dishes are cooked in the holy month of Ramadan.
Sarah Alcock, Adam Waugh, Oliver Rowe, Charlie Jacoby, Joudie Kalla
Growth is expected to slow to 4.1% this year, according to the latest ICAEW Economic Forecast for Q2. Stephen Ibbotson, Director of Business at the ICAEW, who are a leading organisation for chartered accountants in the UK, joined to looks at the numbers and discuss the implications it will have.
Matthew Cook is joined by Murray Stassen, Deputy editor of Music Week,discussing the current debate surrounding copyright laws. John Telfer, the new director of BMG Brazil and Co-Founder of Basement Music, discusses the company's development. Matt also discusses the European Copyright Law with Nathalie Vandystadt, the European Commission spokesperson for the Digital Single Market. Frey Lindsay looks at Elvis Costello's ban from Saturday Night Live as an example of how interpretation can lead to something one didn't think was possible.
Religions such as Judaism and Islam have strict rules on modesty when it comes to men and women in the way they dress and look. This has given rise to a whole industry around modest fashion. Marc Shoffman speaks to Anas Sillwood, who runs modest fashion webstie Shukr Clothing, about the teachings in the Muslim faith about modesty. Rabbi Benjy Rickman and his wife, Emily, also explain how modesty plays in the Jewish faith.
On this week's Shop Floor, in association with the Inspirational Development Group, Nick Peters looks at how Plant Manager John Reid saved Michelin plant in Dundee from failing. Grant Jamieson, MD of Winkworth Machinery, explains why there is a large leadership gap in the manufacturing industry, while Martin Campbell of Credit HQ discusses their recent survey on how much difficulty late payment can cause to small businesses. Finally, Mike Beesley, RSG’s Managing Director, explains how dangerous it can be to let a moaning culture develop in the workplace.
John Reid, Grant Jamieson, Martin Campbell, Mike Beesley
Linda Lewis meets two Americans who've come up with a drink they describe as a 'mini bottle of goodness', a hydration boost with a concentrated shot of vitamins, minerals and electrolytes. Douglas Wolfson and Sanam Petri tell their exciting story.
Linda Lewis meets the father and son duo behind Ajuve- a new online platform intended to help businesses and individuals resolve legal disputes over contracts quickly and cheaply. The young CEO Alex Bargate explains how the company works and how, with the help of his father Quentin, they set it up.