As promotions and marketing activity shifts online, fraudsters are following suit. Advertisers are vulnerable because they have to rely on data detailing consumers visits to websites or clicks on ads. And it’s that data on online behaviour which is increasingly being faked - so advertisers pay for non- existent viewings of their messages. Recent studies have suggested that worldwide, markets could soon be wasting billions on digital advertising that is never seen. Rupert Staines, European MD of RadiumOne, joined Share Radio to talk on this.
Just five weeks ago, shares in Sareum Holdings rocketed over 150% after it announced its cancer drug candidate had been licensed to Nasdaq listed ProNAi Therapeutics. The company discovers and develops innovative drug candidates aimed at cancers and autoimmune diseases and its results are out. Dr Tim Mitchell is the CEO and he joined Share Radio to discuss the numbers.
Manufacturers from all over the country are gathered in Birmingham this week for one of the biggest events in their calendar, the Manufacturer of the Year Awards. In a very uncertain period for the industry, thanks to the fall in the value of sterling, Share Radio's Nick Peters joined us live from Birmingham to discuss the mood and what we can look forward to.
Twitter’s latest results reveal that while its user base is growing, the social media site is still struggling to monetise its content, with ad revenue growth slowing. It has now also announced a 9% cut of its workforce. So why has twitter struggled where other mass market online destinations, such as Facebook, have succeeded? Matt Cox discussed this with tech consultant Chris Green.
The longer-term future for the advertising industry is very different, as we spend much of our time on mobiles, tablets and watching streamed content. Already advertisers are using every kind of hi-tech digital tool to plan and measure their campaigns to get their messages to customers. But the changes are said to have caused a growing gulf between the old-school creatives who come up with the campaigns and the tech people who are needed to deliver the ads. RadiumOne has launched a new division to explicitly deal with this issue, and Share Radio spoke with the European MD of the company, Craig Tuck, who joined us to talk about the future of advertising.
Anne Bromley, co-owner of Newcastle's Travel Bureau, which manages corporate travel for companies across the North East, joined Share Radio Morning Money to look at why the Heathrow expansion presents huge opportunity for North East business. Anne suggests that the North East will benefit if the project is properly managed and backed up with connectivity development.
Australia's Minister for Trade, Tourism & Investment, the Hon Steven Ciobo MP, joined Share Radio Morning Money to invite young Brits to turn their desire to work overseas into a reality. Half of young Brits are considering a temporary move abroad post-Brexit. In a new survey, 18-24 year olds don't think Brexit will have a positive impact on the UK, and Australia is where those surveyed would most like to work.
Airbnb, which enables people to list or rent short-term lodging in residential properties, is under fire from regulators in several cities, including New York, San Francisco and Barcelona. The platform, which is valued at £25bn by investors, has been hit by criticism that it’s to blame for rising property prices in major cities. And critics allege that its effect in London has been particularly negative. Share Radio's Robert Van Egghen reports.
Georgie Frost is joined in the studio by Share Radio's senior analyst Ed Bowsher. Today they discuss the new team of experts being put together to tackle firms exploiting self-employed workers as well as the new Pension Schemes Bill. Plus why Kit Kat could be the next product affected by the falling pound. All these stories and more on The News Review.
New research has found that businesses are losing out on billions of pounds every year by not creating products and services for disabled people. The report by the Extra Costs Commission claims that the oversight is costing businesses up to £420 million a week in lost sales. To find out more, Matt Cox spoke to the chair of the commission, Robin Hindle Fisher.