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Nick Peters opens the programme discussing M&S' new summer advert with Brand Consultant Adrian Day, together they look at the company's new approach to recover and grow the M&S clothing brand. Colin Williamson explores how the world of journalist is changing after CityAm's new strategy to tear down the editorial and commercial divide; while Sam Scott, Head of Video at The Drum, explains their latest series, Cliche Killers- a satirical take on the Top 12 cliches in advertising.

This week Nick Peters focuses on rebranding, using Coca Cola as his prime example. He speaks to branding expert Adrian Day on how the adverts for the iconic fizzy drink have completely changed, especially as health campaigns emerged to fight obesity. Nick also analyses how online content has changed for brands and advertisers since the birth of the Internet with Max Tatton-Brown, from Augur. Nick also compares YouTube video campaigns as more powerful advertising tools than TV adverts with Joe Wade, Founder of Don’t Panic and BAFTA-winning filmmaker.

Sue Dougan is joined by former journalist Abigail Austen who looks back at her fantastic career and musical favourites, including Aretha Franklin and Sammy Davis Jr. Abi discusses her new book, Lord Robert's Valet, based on her unique experiences as a senior advisor to the US army; her wedding next year and how she's been a catalyst for change in the media.

Well it wasn't quite the fairytale succession everyone expected, as the man being groomed to become the next boss of Disney says he'll be stepping down next month. Tom Staggs had been seen as the heir apparent to replace Bob Iger, who retires in 2018, but has reportedly quit his post because he was not guaranteed the chief executive role. To discuss this, film industry expert Terry Ilott joined Nigel Cassidy and Sara Sjölin.

Sean Macaulay, writer of the new British film Eddie The Eagle, talks about his career which has taken him from Fleet St journalist to Hollywood screenwriter

Nick Peters looks at cinema advertising agency Pearl and Dean’s loss of shares in the advertising market. Peter talks to Kathryn Jacob, Pearl and Dean CEO, about how this came about. She talks about the struggles the company had to face and how they recovered. Kathryn also talks about how the company has changed from a cinema to a film company. Nick also speaks to Raymond Snoddy about the new paper-only tabloid newspaper, The New Day Nick compare the Independent’s choice to become a digital newspaper and the birth of the new tabloid. Together they talk about the vicissitudes between print and online publications as well as how modern paper publications are changing. Nick also talks about the role of marketing in the structure of any business. Chief marketing Officer Sholto Douglas-Home from global recruitment firm Hays says marketing should ‘man up’ and brace themselves for a brighter future of marketing.

The Oscars have taken place in the US. British actor Mark Rylance won his first Oscar with Best Supporting Actor for Cold War drama Bridge of Spies, whilst Leonardo Di Caprio also won his first gong, for his lead actor role in The Revenant. But how does winning an Academy Award help an actors career, and their earnings? Matt Cox spoke to film expert, critic and broadcaster James Cameron Wilson, who explained the confusing system of actor points and whether they really do mean prizes.

Adrian Wootton, Chief Executive of Film London, speaks to Sandra Kilhof and Mark Johnson about the economics of the film and film production industry as part of this week's focus on creative industries and the economy.

Every week we cherry-pick the the best content from each strand so you don't miss a thing.

Tim Jotischky, Senior Sports Consultant at PHA Media talks cycling while Jarrod Kimber discusses his new cricket documentary Death of a Gentleman