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Nigel Cassidy

Brain scans reveal what makes a TV advert most effective

Nigel Cassidy
Original Broadcast:

Share Radio Breakfast

Brain scans reveal what makes a TV advert most effective
Researchers at Rotterdam School of Management, have discovered what in a TV advert triggers people to find the product online. This group was shown the adverts of 11 different adverts, all created for the same brand of pain-relieving muscle and joint gel. Brain scans then revealed that an advert works best when it highlights both a product’s functional benefits and triggers the viewer’s imagination. James Brydges spoke to Linda Couwenberg, who led the research.
Guest:

Linda Couwenberg


Published:
Georgie Frost

John Lewis will cut 400 jobs. Nigel Cassidy joins us to discuss more

Georgie Frost
Original Broadcast:

Share Radio Morning

John Lewis will cut 400 jobs. Nigel Cassidy joins us to discuss more
Joining Georgie Frost to discuss the latest market headlines was Share Radio's very own Nigel Cassidy. A busy morning of Company Announcements starting with numbers from RBS and Standard Chartered this morning. We also had the news last night that John Lewis would be cutting up to 400 jobs.
Guest:

Nigel Cassidy


Published:
Nigel Cassidy

How first time buyers helped to boost mortgage approvals in January

Nigel Cassidy
Original Broadcast:

Share Radio Morning

How first time buyers helped to boost mortgage approvals in January
The mortgage market has had its strongest start to a year since 2008, with lending up by 2% from January 2016. Mortgage approvals hit a nine-month high in December, more figures from the British Bankers Association reveal today. The Council of Mortgage Lenders said that gross mortgage lending was £18.9 billion last month, although this wasn't as strong as December. To discuss the figures, Nigel was joined by Mohammad Jamei, an economist from the Council of Mortgage Lenders.
Guest:

Mohammad Jamei


Published:
Nigel Cassidy

How Cardiff's becoming the UK's newest financial services hub

Nigel Cassidy
Original Broadcast:

Share Radio Morning

How Cardiff's becoming the UK's newest financial services hub
Next week is 'Wales in London' week with a number of events scheduled across the capital. Cardiff recently beat London in terms of its combination of talent AND quality of life in a recent recruitment survey. Deloitte moved a number of back office jobs from London to Cardiff recently. Chair of Central Cardiff Enterprise Zone Chris Sutton joined Nigel; he'll be talking at an "Invest in Wales" event in London on Monday.
Guest:

Chris Sutton


Published:
Nigel Cassidy

Why RBS needs to separate the good from the bad

Nigel Cassidy
Original Broadcast:

Share Radio Morning

Why RBS needs to separate the good from the bad
Chairman of the Lafferty Group, Michael Lafferty, joins Nigel in the studio to discuss the loss announced by the Royal Bank of Scotland this morning.
Guest:

Michael Lafferty


Published:
Simon Rose

Share Politics: What goes up

Simon Rose
Original Broadcast:

The Share Radio Evening Show

Share Politics: What goes up
It's time to talk politics. On today's programme, Simon Rose will be looking at the latest net migration figures with Jonathan Isaby, Editor of Brexit Central, the Government's prison shake-up with Andrew Neilson, Director of Campaigns at The Howard League for Penal Reform, as well as checking in with Lord Teverson, Liberal Democrat peer, to see how the Government's Brexit bill is getting on in the Lords.

Published:
Simon Rose

The Apprentice Investor: An update on the portfolios of Share Radio's Apprentices

Simon Rose
Original Broadcast:

The Share Radio Evening Show

The Apprentice Investor: An update on the portfolios of Share Radio's Apprentices
Hello and welcome to today's edition of The Apprentice Investor. Regular listeners to the show will know that our Apprentices are four members of the Share Radio team who've each been given fifteen thousand pounds of virtual money to build their own share portfolios. They have a minimum of eight stocks, which they've been buying and selling through The Share Centre for the past couple of years. Today Share Radio's Simon Rose was joined in the studio by Apprentices Alexi Phillips and Olivia Demitriades. Standing by with advice and useful observations was Share Radio's sparkling Senior Analyst Ed Bowsher.
Guests:

Ed Bowsher, Alexi Phillips, Olivia Demetriades


Published:
Simon Rose

Market Wrap: Barclays' full-year profits nearly treble

Simon Rose
Original Broadcast:

The Share Radio Evening Show

Market Wrap: Barclays' full-year profits nearly treble
Share Radio's Simon Rose brings you Market Wrap, a roundup of what's been happening in the businesses of Britain and the world. To help put the day's events in context, Simon was joined by Share Radio's Senior Analyst Ed Bowsher. On today's show: Barclays has seen a jump in its annual pre-tax profits which nearly treble; British Gas owner Centrica has reported an annual pre-tax profit of £2.2bn, against a loss of £1.1bn the year before; pressure on the sales of French bonds eased earlier today, as the likelihood of a win for Marine Le Pen decreased. All this and much more on the Market Wrap.
Guest:

Ed Bowsher


Published:
Simon Rose

The Investment Trust Show: Investing for income

Simon Rose
Original Broadcast:

The Share Radio Evening Show

The Investment Trust Show: Investing for income
"The Investment Trust Show", brought to you in association with Henderson Global Investors. Each week we explore the main features, factors and developments affecting investment trusts. This week we're going to be looking at using investment trusts to invest for income. To do so, Share Radio's Simon Rose was joined on the phone by Alan Borrows from the Seneca Global Income & Growth Trust and Simon Elliot, Head of Research at Winterflood. Also with Simon, as ever, was Share Radio's senior analyst Ed Bowsher.
Guests:

Ed Bowsher, Simon Elliott, Alan Borrows


Published:
Ed Bowsher

Profits jump at Barclays

Ed Bowsher
Original Broadcast:

Share Radio Afternoon

Profits jump at Barclays
Barclays has reported a surge in profits, from a net loss of almost £400 million in 2015 to net profit of £1.6 billion in 2016, but the share price is slightly softer - for more on why, Richard Hunter, head of research at Wilson King Investment Management, joined Share Radio's Ed Bowsher to talk through the day's biggest company stories.
Guest:

Richard Hunter


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